HealthContentAdvisors

LegitScript Search Engine Provides Backbone for Online Pharmacy Verification Program

• Posted June 10th 2008
• by Marji

LegitScript LLC has launched LegitScript.com, an Internet pharmacy verification and information service. It is free to consumers and pharmacies and consists of a search engine that enables users to determine the legitimacy of online pharmacies.

According to a press release announcing the deal, the National Association of Boards of Pharmacy, which represents all state boards of pharmacy in the U.S., recognizes LegitScript’s Internet pharmacy verification standards.

LegitScript’s search engine contains information about 500 Internet pharmacies–325 don’t meet the company’s verification standards, 15 are approved, and the remaining companies are under review. The site’s online verification is free for pharmacies that comply with LegitScript.com’s standards.

Consumers can use LegitScript.com’s interactive feature to report offenders that target children, participate in fraudulent activity or send out spam email messages.

LegitScript.com already has plans for future growth. Later in 2008, the company will launch a prescription drug price comparison tool, as well as information about insurance and health plans from approved Internet pharmacies.

If successful, LegitScript.com will provide an invaluable service by protecting consumers from conducting business with online pharmacies that lack the proper credentials. With 500 online pharmacies already in its search engine, the company is on track to become a valuable resource for consumers. And the fact that it has received a nod from the National Association of Boards of Pharmacy just adds credibility to the LegitScript.com service.

The new service really empowers consumers to take control of their medical needs; and providing them with the tools necessary to report any negative behavior further makes consumers a major part of the information gathering process. Giving consumers such an active role in this site will certainly garner their interest in participating. Knowing they are part of the solution will inspire consumers to contribute their feedback. As long as LegitScript.com’s search engine continues to grow and produce accurate results, this service should have true staying power.